giovedì 26 maggio 2011

Be your friend personal journalist.

I'm attending a Master in Advertising in Bucks University in High Wycombe.
Today our assignment wash to convince somebody to visit our hometown (in my case Napoli). That is what I wrote.

Dear .....,

I guess that every city you have visited you have been always missing something. Pretty places where you can have everything but adventure.

In Napoli you can have art and food, history and adventure, beauty and misery.
And at least, you can figure out if what people say is true.

Napoli is famous for a lot f things but not for being boring.
Well, if you are looking for an experience and not just a vacation that is exactly what Napoli can offer to you.
Ant this is the perfect website where you can book your holiday (...)

domenica 8 maggio 2011

Biomimicry or when the Nature meets Humans


The idea of "biomimicry" is certainly not new: for much of the past decade, the notion of borrowing engineering solutions from the natural world has inspired architects, industrial designers and others. 

"Nissan, right now, is developing swarming cars based on the movements of schooling fish," says Chris Allen of the Biomimicry Institute. Fish follow ultra-simple mathematical rules, he explains, to ensure that they never collide with each other when swimming in groups. Borrow that algorithm for navigating cars and a new solution to congestion and road accidents presents itself: what if, in heavy traffic, auto-navigated cars could be programmed to avoid each other while continuing forwards as efficiently as possible?

The Bank of England is currently consulting biologists to explore ways in which organic immune systems might inspire reforms to the financial system to render it immune to devastating crises.

mercoledì 27 aprile 2011

Glass Obsession

Design Academy Eindhoven, Saskia van der Steen (o)


Yeah, I know, another pic of glass design, I know...But I can't stop!

However I don't think Glass is just an obsession of me. I see a lot Design pieces (on websites, thank you God they exist) and Glass is becoming increasingly popular. Maybe it's just an opinion of me, but I think Design now is focusing on being "clean" and light and on removing "obsolete" stuff.

It remembers me a Michelangelo Buonarroti's sentence: "Sculpture is the art of removing". (<- I translated it from italian, not sure translation is appropriate, however the meaning is the same).

lunedì 25 aprile 2011

It’s not you, it’s us.

 I lick your lips and I feel I just can’t stop. Then I pull gently your hairs, dividing our mouths.
You look at me, with and almost invisible smile on your face, unfortunately I can see it. It’ s too much.
-We need to break up. This is too much.
-Too much for who? -  She replies.
-For us.

THE silence.

I walk nervously in the room; my hands hide my face for a second.-You HAVE to understand. You HAD to recognize it. Our love it’s dangerous for itself, it’s dangerous for us.

Even if she is quiet, she doesn’t  smile no more. -I recognized we are just perfect together.
-Maybe you are too pure and naïve, of course you are.- Then I start shouting.
-It’s not you, it’s us. You are the perfume and I’m the fire. We can become just one thing. But we can just destroying everything. In one moment. Our love is too precious to be destroyed by inattention, but is real enough to be smashed by cruelty. Mine one.-
She looks at me, she understands, I think. However her eyes are cold and transparent like glass.
She walks outside the room. I start biting my lips until they bleed.




lunedì 18 aprile 2011

William and Kate wedding parody.

A simply hilarious video made for fun by T-Mobile...I just hope the Royal Family will appreciate it! ;p

domenica 3 aprile 2011

Toyota-Glass

Do you remember the scandal about Toyota's car disease?
Well, they are trying to gain the confidence of consumers again, with a brilliant, striking campaign...